August 2016: Just in time for the 2016 Rio Summer Olympics, NRPA survey shows three in five Americans are motivated to be more active when they watch athletes compete.
Key Findings
- 61 percent of Americans say they are motivated to be more active when they watch athletes compete
- 78 percent of Millennials, 60 percent of Gen Xers and 51 percent of Baby Boomers report they are motivated to be more active when watching athletes compete
- 69 percent of Americans that have children in the household are motivated to be more active when watching athletes compete
Interactive Charts
Additional Resources